Ad-tech is constantly changing. We must explore the future of monetization. Knowing the current trends and looking for potential opportunities will help our growth. Here, we take a look at ad-tech and see where monetization is going. Programmatic advertising is one option. Automated and precise targeting leads to better ROI. Real-time bidding allows messages to…
Sales has long been considered an art, where intuition and persuasive tactics reign supreme. Recently, however, a new approach has been gaining traction: ‘Sales as a Science.’ This model emphasizes using data-driven insights and analytical techniques to refine sales strategies and boost business growth. By incorporating scientific principles into the sales process, companies can gain…
The digital world has gifted us with a plethora of data. Businesses seek out innovative approaches to earn from this valuable resource. Monetization of first-party data is one such strategy. It helps businesses use the info they get directly from customers to reap success. By understanding this practice, companies can find new ways to grow….
